Our Mission

Our mission is to use sport to empower, educate and inspire, so girls and women can achieve their full potential.

Our Goals

Our goal is for girls and women in sport to be on PAR with their male counterparts by increasing:

• Participation in sport - with a focus on retaining teenage girls in sport.
• Attendace at women's sports events, and
• Recognition of female athletes.

The Change We Want To Make

Our vision is to create cultural change to ensure girls and women see a future in sport, regardless of the standard or the role they play. Currently, twice as many girls drop out of sport by the age of 14 than boys while Irish girls statistically have the lowest self-esteem and confidence levels globally. Research has shown that the foundation laid by sport can be critical to women’s success in their careers.

What We Do

Her Sport is a digital-first brand, centred around all things women’s sport. We use sport as a tool to foster gender equality through:

• Daily content including video, podcasts, newsletters, online and social media.
• Educational workshops with schools, colleges, clubs and corporates to positively impact cultural and societal change.