Gym+Coffee has been announced as a new Official Partner of Aston Villa Women's Football Club.
The Athleisure brand, who are committed to supporting the women‘s football community, will
form a partnership with the Club which aims to provoke meaningful conversation and
ultimately help to foster positive perceptions of women in sport.
Through a dedicated campaign, Aston Villa and Gym+Coffee hope to inspire a new
generation of female athletes in addition to creating room for change and empowerment.
Nicola Ibbetson, Chief Commercial Officer at Aston Villa Football Club, said: “We are
delighted to form this exciting partnership with Gym+Coffee.
“The Women's team have experienced substantial growth over the past three seasons and
this collaboration will help to cultivate further development and evolution.
“Gym+Coffee share our values and commitment towards celebrating females in sport, and
we look forward to working with them.”
Diarmuid McSweeney, Founder and Chief Marketing & Community Officer at Gym+Coffee,
added: “We are thrilled to be at the forefront of women’s football at such an exciting time.
“Partnering with Aston Villa, who are so committed to development within the sport, is a true
honour for the brand and the club are a perfect partner due to their shared values of
empowerment and equality.”
About Aston Villa Women Football Club
Aston Villa Women currently play in the Barclays Women’s Super League, following the
club’s promotion from the Championship in 2019-20.
Villa Women were formed in 1973, and have been the officially licensed women’s team of
Aston Villa Football Club since 1996.
The 2020-21 season marked the first time since 2004 that the women’s team have been
represented in the top flight of women’s football.
The club continued their progression during the 2021-22 campaign with a 9th-place finish in the WSL under Carla Ward.
Gym+Coffee is an athleisure brand powered by their love for community. Founded in 2017
by three friends fuelled with a passion to Make Life Richer, Gym+Coffee is one of Ireland’s
fastest growing lifestyle brands. With a name that is synonymous with two of life’s greatest
life-enriching experiences – exercising and socialising (around a coffee for instance),
Gym+Coffee encourages being active in both a physical and social sense.
Gym+Coffee is on a mission to bring high quality, sustainable clothing and accessories
through their 11 retail Clubhouses across the UK and Ireland and globally through
Gym+Coffee partners with One Tree Planted supporting global reforestation and has initiated
a Waste2Wear project, offering award-winning sustainable products made from recycled
materials and 100% compostable packing.